Apple Notebook Shipments Skyrocket 61%
This is a good news, bad news story. Let’s start with the good news!
DisplaySearch, a market research firm, is reporting that Apple’s sales of notebook computers are up 61% from 1st Quarter, 2007 to 1st Quarter, 2008. In that fiscal quarter, Apple shipped over 1.4 million notebooks, compared to almost 900,000 the year before. That puts Apple just behind Asus in terms of growth year-to-year, as the Taiwanese board and component maker saw a 67% growth rate. Most other notebook manufacturers saw growth rates in the 20 - 40% range.
The bad news? Apple’s still in seventh place in overall notebook market share at 4.6%, trailing behind leaders HP (20.8%), Dell (15.1%), and Acer (14.7%) but still ahead of Asus (4.3%) and Sony (4.2%).
My personal speculation is that Asus is seeing huge increases due to the Eee PC subnotebook, which has been extremely popular with geeks wanting tiny Linux or Windows computers. If trends continue, Apple’s notebook market share numbers should continue to grow into 2008.
[via DisplaySearch]
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MacBook Air SuperDrive super hack makes it work with any computer
As tnkgrl mentions at the outset of this hack, the MacBook Air SuperDrive is a nice little slice of hotness, retailing for a mere $99, and doing the whole external drive thing with Apple’s sense of style. Unfortunately, it only works with the MacBook Air due to a proprietary IDE to USB bridge, as tnkgrl discovered. For a mere $9 she was able to find a replacement part, and after pushing some internals around she had her self a Mac mini and HP Mini-Note-friendly USB disc drive. We’ve all been laboring under the assumption that Apple needed more than the standard USB power draw, so it comes as a bit of a surprise that she was able to pull this off with a regular part, and we demand Apple start selling $108 SuperDrives-for-all immediately. Er, please? * Read
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Fortune on the Intel-Apple relationship
Fortune has an interesting article detailing how Apple and Intel are fast on the way to becoming best buds. Apparently Intel has been more willing to accommodate Apple than some of its other customers, as demonstrated by the MacBook Air. It seems that in the design phase of the Air Apple went to Intel with the processor spec they wanted and the response was “‘We don’t have that,’ or ‘We have that on a roadmap 3-4 years from now,’” but after digging around Intel realized that they had a processor concept on the shelf that “had been put on the back burner after PC makers gave it a ho-hum reception.” So they revamped it slightly and delivered it to Apple within a year. And the Air was just the beginning with several “equally aggressive” projects in the pipeline for the two companies. In short, it seems like the relationship is good for both partners, with Apple making demands that push the technology forward and Intel responding in ways that look to benefit the larger PC industry as a whole.
[via Gizmodo]
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Intel Tech Chief Reveals Secret Origins of the MacBook Air’s Super Small Chip, Disses WiMax
Here’s something you didn’t know about the MacBook Air’s infamously tiny CPU: The shrinkage tech behind it had been collecting dust on Intel’s shelf for a couple years since no PC manufacturer was interested in it. When Apple put in the call for a dwarven chip, Intel originally thought what Apple wanted was years away on their roadmap before re-discovering the concept—a year later they had it refreshed and ready to go. Which is the usual breakneck speed Apple moves, Intel’s CTO Justin Rattner told Fortune. He also dished that they’re collaborating on more breakthrough stuff that’s “equally aggressive.”
Besides chatting about how Intel and Apple are now BFF and love working together, delivering super cool crazy tech to the masses, he said something fairly odd about WiMax, considering how much money they’ve been pumping into it. Basically, he said Intel pushed WiMax hard because at the time it was the best and easiest way to deliver broadband everywhere. Now there are alternatives, and their view is that “if WiMax succeeds, we’ll have the bandwidth. If others succeed, we’ll have the bandwidth.” Does that smell like a vote of confidence to you, or ambivalence, sprinkled with hints of regret? [Fortune]
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Voodoo’s Envy 133 using custom MacBook Air CPU?
We heard they were coming. Now it looks like we’ve got a second ultra-thin laptop sporting Intel’s custom-built, 65-nm processor first unveiled in Apple’s MacBook Air. At about 3:00 minutes into the Envy 133 video, Rahul Sood, Voodoo founder, says that his new Envy 133 uses an “off roadmap chip” of Intel design which consumes 20 watts of power. Looking at the Envy spec sheet reveals a processor running at either 1.6GHz (SP7500) or 1.8GHz (SP7700), with 4MB L2 Cache and 800MHz FSB. Right, those are the exact specs as the custom CPU found inside of Apple’s MacBook Air. Also of note, LaptopMag says that Voodoo’s instant-on IOS is none other than DeviceVM’s Splashtop which ASUS is currently bunging into all of its motherboards. Make no mistake, this hunky chunk of carbon fiber is still magical, it’s just not the mystery it seemed when launched this morning.
Read — Splashtop
Read — MacBook Air processor
Read — Envy 133 specs
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